Rio World
Logo Design, Visual Brand Identity
A vibrant brand was crafted to embody a family-friendly park centered on exotic bird-themed experiences, starring the amiable mascot, Rio.
The Rio logo was artfully crafted, seamlessly integrating the friendly mascot Rio within the elegant curves of the letter ‘R’, becoming the cornerstone of the visual identity.
The visual brand identity system was thoughtfully developed to extend seamlessly across diverse digital applications, collaterals, and materials, all while preserving the core personality of the brand.
